CBD Pure: Backed by the Industry’s Leading Guarantee

Want to try your CBD product before you commit? CBD Pure offers one of the most consumer-friendly satisfaction guarantees around.

Public interest in trying CBD is growing, but not everyone is willing to spend what could be hundreds of dollars on a product they’ve never used before.

CBD Pure is making it easy to try their products with its iron-clad, 90-day guarantee. This allows new customers plenty of time to make sure that the products work for them.

CBD Pure’s confidence in their product line has led them to offer one of the best guarantees in the industry. Is this confidence warranted, or is the guarantee just a marketing ploy? Read on to find out.

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Hemp Source: Domestic (Colorado)

CBD Types: Full Spectrum

Transparency: Lab results available on the website

About CBD Pure

CBD Pure was founded in 2016 in Vancouver, Washington with the aim of producing “the highest quality CBD oil available.” Until recently, CBD Pure produced only CBD oil. Now, it also offers CBD softgels.

Even with the addition of the softgels, CBD Pure’s product line is sparse. Only three different oil strengths are available. The strongest of these is just 600 mg, which is quite low.

But a small product offering isn’t always a bad thing. CBD Pure takes sourcing and testing seriously, and they live up to their name by producing a product that is, well, pure.

Their hemp is grown using organic practices and is tested at three stages of production (this includes third-party lab testing). Throughout the process, the oil is kept clean and unadulterated.

CBD and cannabinoids are pulled from hemp using CO2 extraction, and they add no flavoring or additional ingredients. Each bottle of their tincture contains just hemp extract blended with a natural hemp oil base.

The softgels are made with the same high-potency hemp extract as the CBD oil drops, and while they are a bit expensive, we found them to be effective and easy to take. They were featured in our 2019 ranking of the Best CBD Capsules and Softgels.

CBD Pure: What to Know Before You Buy

The best thing about CBD Pure is their industry-leading money-back guarantee. You can try any of their products, and if you’re unsatisfied, just send back the bottle with whatever is left inside and you’ll be issued a full refund, no questions asked.

This guarantee makes CBD Pure a great choice for first-timers who are not sure if CBD is right for them.

On the negative side, CBD Pure doesn’t offer much for more discerning CBD users. Most companies offer CBD oil strength options that go to at least 1500 mg, and CBD Pure doesn’t even come close to this marker. Also, drop for drop, CBD Pure is one of the more costly CBD producers, coming in at over $0.13 per mg of CBD.

CBD Pure is in the process of developing new products, so we hope to see their product line bolstered in the future.

User Experience

The CBD Pure website is colorful and attractive, but the navigational experience could be improved. It takes a while to find the products, as they are not featured front-and-center on the homepage. There is also no “shop” tab in the header menu, though there is an “order” tab pushed all the way to the periphery.

Once you find the products, things get better. The ingredients and lab results are listed clearly, and the purchasing process is simple.

Customer Service

CBD Pure’s customer service needs improvement. They say they are reachable by phone, email, and Facebook, but we found out that the phone line is only for placing orders, not for questions or concerns.

Next, we sent an email with our questions… and had to wait five days for a response. The response we received was brief and not very friendly, but the information provided was clear.

On Facebook, the company responded within a day.

We were also disappointed with CBD Pure’s FAQ page. As a company that could appeal to first-time CBD users, the information here is far from comprehensive, and it creates more questions than it answers.


CBD Pure ships to all 50 states as well as Canada and the UK. A flat-rate shipping cost of $6.95 is applied to all orders.

As we mentioned above, all products are eligible for a full refund within 90 days even if the product has been opened and used. To get a refund, customers need to send the product back with whatever CBD remains inside. Customers are responsible for paying return shipping costs.

The products we ordered were shipped in protective packaging and arrived on time.


CBD Pure products are subject to in-house testing and third-party testing, and the lab results are easily accessible on the site. We especially like that CBD Pure placed an interactive lab report on its homepage to educate customers on how to read the results.

Lab reports are available for each product offering and are updated regularly. CBD Pure even has an easy search tool allowing you to look up lab reports from the last two years.

In CBD Hacker’s independent tests of CBD Pure’s products, we found the information on the product label to be accurate, with a margin of error of just 5% (very low).

Our Verdict

A high degree of transparency and a great money-back guarantee make CBD Pure a safe pick for those interested in trying CBD for the first time.

However, more experienced CBD users may want to opt for a producer which offers lower costs, a more diverse range of products, and more strength options.

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